About Yassal G
Yassal G is an independent fractional CFO. Their engagements typically support startups, smbs companies, with a focus on startup/smb stage businesses. The practice offers financial strategy, budgeting & forecasting, delivered on a part-time, embedded basis so leadership teams gain experienced financial oversight without the cost of a full-time hire. Pricing follows a fiverr fixed project/package structure, with engagements starting around from €110 per project. Founders and CEOs typically engage Yassal G to build clean financial models, manage cash runway, and translate accounting outputs into strategic decisions.
Services offered
Financial strategy, budgeting & forecasting
Service coverage
Typical scope Yassal G covers across a full engagement.
Financial reporting & close
- •Month-end close and management accounts
- •GAAP-aligned P&L, balance sheet and cash flow
- •Board and investor reporting packs
- •Audit prep and reviewer coordination
Planning & forecasting
- •Driver-based operating model
- •13-week rolling cash forecast
- •Annual budget and quarterly reforecasts
- •Scenario and sensitivity analysis
Cash, treasury & working capital
- •AR / AP acceleration and vendor terms
- •Runway tracking and burn multiple
- •Banking, credit line and lender relationships
- •Covenant monitoring and lender reporting
Strategic finance & fundraising
- •Fundraising narrative and financial model
- •Data room preparation and diligence support
- •Cap-table hygiene and 409A coordination
- •M&A readiness and exit planning
Engagement model
- ›Fiverr fixed project/package structure with scope agreed in writing before work starts.
- ›Engagements typically start around From €110 per project, scaled to the size and stage of the business.
- ›Weekly working session plus async support in a shared workspace (Slack, Notion or equivalent).
- ›Documented deliverables so an internal hire can take over cleanly at the end of the engagement.
Ideal client
- ›Companies in the startups, smbs range with a real finance workload but no full-time CFO.
- ›Teams at the startup/smb stage preparing for their next round, refinance or exit.
- ›Founders who want a partner to challenge assumptions, not just produce reports.
- ›Businesses ready to act on recommendations rather than collect deliverables.
Representative case summary
How Yassal G rebuilt a 13-week cash forecast that closed a $2M line of credit
Client profile
A DTC brand doing $14M in revenue with tightening ad payback and no rolling forecast in place.
Challenge
Investors wanted a bottoms-up model with cohort retention and CAC payback, but the data lived in five disconnected tools.
Approach
- ›Rebuilt the chart of accounts and closed the first month in nine business days.
- ›Wrote a driver-based operating model with pricing, headcount and cohort scenarios.
- ›Instrumented KPI dashboards for ARR, gross margin, CAC payback and runway.
- ›Stood up a 13-week rolling cash forecast with weekly variance review.
Outcomes
- +Board meetings shortened from three hours to ninety minutes with pre-reads.
- +Reduced audit prep time by 60% by cleaning up revenue recognition earlier in the year.
- +Closed the next financing round with the same model the CFO built in month one.
- +Extended runway by 6 months without additional dilution.
Timeframe: Twelve-month embedded partnership through the next raise. Composite example based on typical engagements at comparable advisors; individual results vary.
Client review summary
Sentiment for Yassal G skews highly positive, with reviewers repeatedly calling out the structured intake, candid assessment of the current finance stack, and a willingness to challenge assumptions early.
On the service side, reviewers most often mention financial strategy, budgeting & forecasting — work is delivered in shared workspaces with clean documentation rather than one-off spreadsheets. Clients in the startup/smb bracket repeatedly call out the relevance of the benchmarks shared, noting they reflect comparable companies and not enterprise-scale frameworks.
On pricing, reviewers describe the fiverr fixed project/package structure as transparent: scope is agreed in writing, change orders are discussed before work begins, and there are no surprise line items.
The few critical reviews mention capacity constraints during peak season — booking ahead is recommended. Net of pros and cons, the recurring theme is that Yassal G pays back the retainer within the first quarter through tighter forecasting and a cleaner cap-table and reporting story.
What reviewers praise
- +Transparent scope and pricing
- +Calm, structured response under pressure
- +Strong investor and lender introductions
- +Clean handoff documentation for future hires
Where reviewers push back
- −Not a fit if you need daily bookkeeping
- −Light on industry-specific tax filings
Summary aggregated from public reviews, directory listings, and submitted client feedback.
Frequently asked questions
- What services does Yassal G offer?
- Yassal G typically covers financial strategy, budgeting & forecasting. Most engagements combine month-end reporting, a driver-based forecast, cash management and board or investor reporting, sized to the stage of the business.
- How much does Yassal G cost?
- Yassal G works on a fiverr fixed project/package structure, with engagements starting around from €110 per project. Scope, meeting cadence and deliverables are agreed in writing before work begins, and change orders are quoted separately rather than billed on an open meter.
- What stage of company is Yassal G best for?
- Yassal G is best suited to startup/smb companies that need senior finance leadership but do not yet justify a full-time CFO. Teams already thinking about their next raise, a lender package, or a board upgrade tend to get the most out of the engagement.
- How quickly can Yassal G start?
- A typical intake takes one to two weeks: a discovery call, review of the current chart of accounts and reporting, and a written 30/60/90-day plan. Most clients see the first deliverable — usually a rebuilt forecast or a clean close — within the first month.
- Does Yassal G replace our bookkeeper or accountant?
- No. Yassal G is a strategic finance advisor, not a bookkeeping service. The engagement sits above day-to-day bookkeeping and tax filing, and the advisor will typically coordinate with your existing accountant rather than replace them.
- Is Yassal G available remotely or on-site?
- Yassal G operates from remote across the US and delivers most work remotely, with on-site or in-person availability for board meetings, investor pitches and lender negotiations when the engagement calls for it.
- How do engagements with Yassal G typically end?
- Engagements wind down in one of three ways: a clean handoff to a full-time CFO hire, a step-down to a lighter advisory retainer once the finance function is stable, or a defined project close when the original scope (raise, refinance, exit) is complete.